PROCESS - REPRESENTATION - COLOR

PROCESS - REPRESENTATION - COLOR


 

When Creating a logo a lot of things need to be addressed such as color, implementation, voice, and what it represents is apart of each process of development.

Each logo created took into account the clients style and needs in mind, while knowing it is my job to think of the success of the logo and how it will be expanded for a full brand. When creating every logo, it is my intention that it can exist as not only one color but also with multiple colors ways as well. Coming from a background of screen printing, making sure something still speaks as a single color is important to me because if it can exist on a shirt in one color as well as exist as a print for a banner or sign than I have achieved at least half the battle. The other half is appeal for not only the client but for their clientel as well.

 
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